Free Resource

The Movement
Maker
Workbook.

Three things create a movement. Not four, not ten — three. This workbook walks you through all three, in order, with the same guided exercises I use with founders one-on-one. Each section ends with something you've written, not just something you've read.

• The honest test for whether you're a Missionary Founder — or just chasing revenue and calling it a calling
• The exercise that finds your Core Psychotic Philosophy — the belief you've been censoring
• The proof your Undeniable Customer Transformation actually holds up